Interesting coincidence. From the KCBS email that came out this morning...
Smithfield and Farmland Announced as 2014 Rib Team of the Year Sponsors
KCBS is proud to announce its continued partnership with Smithfield and Farmland, two leading suppliers of fresh ribs, as the official sponsors of the 2014 Rib Team of the Year. As the official 2014 Rib Team of the Year sponsors, the Smithfield and Farmland brands will award top-placing teams with the rib category prize purse and bragging rights for the next competition year. In 2014, KCBS, Smithfield, and Farmland are celebrating their third year of continued partnership. Smithfield and Farmland wish all teams good luck this season, and we hope to see you at the 2014 KCBS banquet.